Blog

16 Ways Color Affects Your Branding and Marketing

4 days ago

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

Continue Reading

Get Techy With These 10 Tech Promo Products!

Jun 30

When you're looking for a promo product, you're probably going to be looking for something that your customers and team members can use daily - enter the tech promo product! These products are perf...

Continue Reading

12 Coolest Squeeze Products to Relieve Your Stress

Jun 16

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

Continue Reading

Craft the Perfect Trade Show Swag Bag

Jun 01

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

Continue Reading

Terrific Shirt Promos!

May 18

Shirts are one of the hottest promotional products on the market. How can you personalize this fashion staple and make your mark in your industry? Look no further, for we have five promotional shir...

Continue Reading

Food Gifts for All Seasons

May 04

Whether for birthdays, holidays, or milestone events like anniversaries or weddings, giving the perfect gift can be tricky. Sending gifts to clients is an easy way to foster a stronger relationship...

Continue Reading

The Value of Custom Packaging

Apr 19

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packa...

Continue Reading

The History of Promotional Products

Apr 05

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

Continue Reading

Case Study: The Write Way

Mar 21

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range...

Continue Reading

Top 8 Promotional Products for Real Estate Professionals

Mar 07

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that ...

Continue Reading

Cook Up a Storm With These 5 Promotional Products

Feb 22

There are hundreds of cooking gadgets that claim to make people’s lives easier but many of them end up collecting dust in the junk drawer. We’ve found the best and most useful kitchen p...

Continue Reading

Case Study: A Picture is Worth...a Nice Donation

Feb 08

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their pho...

Continue Reading

6 Benefits of Customer Loyalty Programs

Jan 25

Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy int...

Continue Reading

5 Ways to Be Healthier in 2 Minutes or Less

Jan 10

Most people would agree that improving their health is important to them. But when it comes to making big life changes to accommodate a healthier lifestyle, who has the time? While we may not alway...

Continue Reading

Case Study: Sign the Deal

Dec 27, 2023

In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...

Continue Reading

Case Study: Time for a Rebrand

Dec 13, 2023

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...

Continue Reading

Encore-Worthy Promo products

Nov 29, 2023

Dance is a world-renowned artform that converts song into movement and story. Ballet dancers are known for grace, athleticism, and musicality. Whether you have a dancer in your life or celebrate th...

Continue Reading

How to Gain Inspiration in 5 Minutes

Nov 15, 2023

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an a...

Continue Reading

8 Promotional Products That Grow!

Oct 31, 2023

Now, more than ever, people are looking toward eco-friendly companies. They want to know what their favorite brands are doing for sustainability and limiting their carbon footprint. So we picked ...

Continue Reading

Case Study: Make a Spectacle

Oct 17, 2023

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

Continue Reading

Drink It In: 6 Drinkware Products to Quench Your Thirst

Oct 03, 2023

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers...

Continue Reading

Cheers! Let’s Sell More Beer!

Sep 18, 2023

Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...

Continue Reading

The Power of Perceived Value

Sep 04, 2023

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

Continue Reading

Case Study: Practice Putting

Aug 20, 2023

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse pati...

Continue Reading

Case Study: Attract New Customers

Aug 06, 2023

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...

Continue Reading

Say Cheese!

Jul 23, 2023

Can’t get enough of this milk-based product we call cheese? Whether it’s presented on a charcuterie board or straight off the wheel, cheese is a delectable treat for us all (as long as ...

Continue Reading

5 Baby-Approved Promotional Products

Jul 08, 2023

Ready to go goo-goo ga-ga over some fantastic promotional products? Here are the top five baby-approved promo items for this year! Infant Short Sleeve Baby Rib Bodysuit These bodysuits f...

Continue Reading

Case Study: Masks and Casks

Jun 24, 2023

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Mask...

Continue Reading

The Science Behind a Promotional Plushie

Jun 10, 2023

I lied. There is no science. Only fuzziness! The truth is…there is no science behind a perfect promotional plushie, just fuzziness, and love. And as a plushie connoisseur from the day I was...

Continue Reading

Case Study: Shop 'til You Drop

May 26, 2023

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for...

Continue Reading

6 Hot Products for the Grill Master

May 12, 2023

Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&r...

Continue Reading

Case Study: A Race to Remember

Apr 28, 2023

Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an...

Continue Reading

Take a Hike! 6 Products to Help you in the Great Outdoors

Apr 13, 2023

Did you know that between the United States, Mexico, and Canada, there are 15 different ecological regions in North America? Right in our own back yard, you can go from the frosty tundra of far nor...

Continue Reading

Branding 101: Let’s Talk Logos

Mar 30, 2023

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic elemen...

Continue Reading

Case Study: Bake in Business

Mar 15, 2023

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come t...

Continue Reading

Case Study: A StuPENdous Promotion

Mar 01, 2023

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...

Continue Reading

Case Study: Fun in the Sun

Feb 15, 2023

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...

Continue Reading

10 Tweetable Quotes for Motivation

Jan 31, 2023

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. ...

Continue Reading

7 Ways to Instantly Make Your Website More User-Friendly

Jan 17, 2023

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips w...

Continue Reading

Case Study: Calendar Puns are Week

Jan 03, 2023

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Co...

Continue Reading

Case Study: The Big Picture

Dec 19, 2022

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

Continue Reading

You Can Bank on These 7 Promotional Products

Dec 05, 2022

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giv...

Continue Reading

The Best Apps For Organization

Nov 20, 2022

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

Continue Reading

Case Study: Do the Wave

Nov 06, 2022

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The...

Continue Reading

Case Study: Raise Your Glass

Oct 22, 2022

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and ...

Continue Reading

Case Study: It Takes a Village

Oct 08, 2022

Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...

Continue Reading

5 Promotional Products that Give Back

Sep 24, 2022

Are you looking to capture people’s attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving bac...

Continue Reading

10 Must-Have Tech Products and Accessories

Sep 09, 2022

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wea...

Continue Reading

Case Study: Safety First

Aug 26, 2022

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...

Continue Reading

Case Study: Life of the Mardi

Aug 12, 2022

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...

Continue Reading

The Power of Promo: Why People Love Freebies

Jul 29, 2022

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get somethin...

Continue Reading

Giving Back: The Importance of Corporate Social Responsibility

Jul 15, 2022

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a b...

Continue Reading

Generation Z vs. Millennials: What’s the Difference?

Jun 30, 2022

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually...

Continue Reading

9 Promotional Products for the Oil & Gas Industry

Jun 16, 2022

The world runs on natural resources, but it's not like all that power comes from thin air! Oil, gas, and energy companies help harness and deliver the resources that power all our homes, offices, r...

Continue Reading

Words Have Power: Why Copywriting Matters for Your Business?

Jun 01, 2022

When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Cop...

Continue Reading

3 Things Every Busy Professional Needs

May 18, 2022

If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professio...

Continue Reading

5 Fail-Proof Ideas for Your Business Instagram

May 04, 2022

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

Continue Reading

Your Guide to Promotional Shirts

Apr 19, 2022

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

Continue Reading

8 Promo Products That Will Kick Start Your Goals

Apr 05, 2022

We all want to live healthier, sleep deeper, and work better. These motivational promotional products will help kickstart goals and increase your brand visibility! Exercise Band Let's get physi...

Continue Reading

Lead a Healthier Lifestyle With These 6 Promotional Products

Mar 22, 2022

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

Continue Reading

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Mar 07, 2022

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

Continue Reading

6 Products for the Aspiring Home Chef

Feb 21, 2022

Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it take...

Continue Reading

10 Promo Products for Auto-Lovers

Feb 07, 2022

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It’s time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear ...

Continue Reading

Case Study: Beach Balls? Bingo!

Jan 09, 2022

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program i...

Continue Reading

3 Simple Ways to Boost Your Mood Right Now

Dec 26, 2021

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn’t mean we need to stay there. Whether someone said something that upset you, you’re...

Continue Reading

Case Study: Success on Campus

Dec 12, 2021

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

Continue Reading

Case Study: Recycle, Reuse, Read a Book!

Nov 28, 2021

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

Continue Reading

6 Promo Products for a Turkey-Tastic Thanksgiving

Nov 13, 2021

Thanksgiving may be frequently overlooked during the holiday season, between Halloween and Christmas, but it’s many folks’ favorite holiday. On Thanksgiving, families get together to sh...

Continue Reading

Five Frugal Promotions for the Cost-Savvy Consumer

Oct 30, 2021

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday...

Continue Reading

Case Study: Save the Date, Save the Day

Oct 15, 2021

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

Continue Reading

Case Study: Employee Appreciation Gift

Oct 01, 2021

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...

Continue Reading

Case Study: Improve Sales and Traffic

Sep 17, 2021

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...

Continue Reading

25 Insane Facts About Promotional Products

Sep 03, 2021

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising acros...

Continue Reading

Customer Experience + Branding: The Relationship Goals of Marketing

Aug 20, 2021

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...

Continue Reading

Top 10 Promotional Products for the Health and Wellness Industry

Aug 05, 2021

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the pa...

Continue Reading

30 Quotes That Will Motivate You to Succeed

Jul 22, 2021

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeedi...

Continue Reading

Case Study: Spec-Tacular Promotions

Jul 08, 2021

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV e...

Continue Reading

5 Pitch Perfect Products for Musically Talented Individuals

Jun 23, 2021

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo ...

Continue Reading

Case Study: Sometimes You Just Need to Vent

Jun 09, 2021

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their b...

Continue Reading

Case Study: Keeping it All Together

May 26, 2021

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...

Continue Reading

Case Study: Yes, We Can!

May 11, 2021

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...

Continue Reading

Graphic Design Terms Everyone Should Know

Apr 27, 2021

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can ...

Continue Reading

5 Environmentally-Friendly Promotional Products

Apr 13, 2021

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of product...

Continue Reading

Case Study: I've Got You Covered

Mar 30, 2021

Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they coul...

Continue Reading

6 Promotional Products That Put Safety First

Feb 06, 2021

Whether it’s on a construction site, warehouse, or a laboratory, it’s always important to help your workers stay safe. Encourage your employees to make safe choices all year long with t...

Continue Reading

6 Morning Routine Products That Will Wake Anyone Up

Jan 23, 2021

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have...

Continue Reading

Case Study: "Single Use" Pens for COVID-19

Jan 08, 2021

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spre...

Continue Reading

Case Study: Charity Fundraiser

Dec 25, 2020

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...

Continue Reading

Case Study: A Cheese-y Promotion

Dec 11, 2020

Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: R...

Continue Reading

Case Study: Wave Hello to Promotions

Nov 27, 2020

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...

Continue Reading

6 A+ Products for Online Education Courses

Nov 12, 2020

Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and st...

Continue Reading

6 Rootin’ Tootin’ Country Western Products

Oct 29, 2020

Country Western isn’t just a type of music genre, it’s become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers se...

Continue Reading

Perk up Your Promotions With These 6 Coffee Products

Oct 15, 2020

Coffee enthusiasts will love these promotional products that look like they’re straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day whic...

Continue Reading

Case Study: College Fair Giveaway

Oct 01, 2020

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming colle...

Continue Reading
Close Search